Sales Success Archives - Page 2 of 2

Why GoPrime Mortgage Made the Switch to Usherpa—And Why You Should Too

We were thrilled to receive a glowing testimonial from Jessie Norris, Director of Marketing at GoPrime Mortgage, who shared their experience switching to Usherpa.

By USHERPA January 27, 2025

Avoiding Contract Clauses that Lock You In

While we at Usherpa have chosen the “great product with fantastic support” option, others have found that contract law can keep a customer when they would rather choose another partner.

By USHERPA January 7, 2025

In SmartCRM - 3 min read

The Pent-up Demand in the Real Estate Market

There is strong evidence to suggest that significant pent-up demand in the real estate market is expected to positively influence market dynamics in 2025.

By USHERPA January 2, 2025

In Authentic Intelligence - 4 min read

Why Companies Are So Bad at Choosing a CRM

It doesn’t matter whether the industry is in an upswing or the doldrums, executives are going to be busy. There are many decisions that must be made in both good times and bad. The most successful executives in the industry have become very good at making decisions, many of them…

By USHERPA December 18, 2024

Beating Pareto’s Principle in Mortgage

There are some truisms in business that very few can argue with. One of these is the Pareto Principle, also known as the 80/20 Rule. But it can be beat...even in mortgage.

By Dan Harrington December 4, 2024

In Authentic Intelligence - 3 min read

Building Technology that Works

The failure rate of technology projects, particularly in the realm of CRM, is staggeringly high, with some studies suggesting that up to 90% of CRM implementations fail to deliver the expected results.

By USHERPA November 13, 2024

In Authentic Intelligence - 3 min read

Defining Authentic Intelligence

Authentic Intelligence is the fusion of technical expertise and real-world, experience-driven insights that enables organizations to build technology that truly works and delivers measurable results.

By USHERPA October 16, 2024