In SmartCRM - 3 min read
The Pent-up Demand in the Real Estate Market
There is strong evidence to suggest that significant pent-up demand in the real estate market is expected to positively influence market dynamics in 2025.
In Authentic Intelligence - 4 min read
Why Companies Are So Bad at Choosing a CRM
It doesn’t matter whether the industry is in an upswing or the doldrums, executives are going to be busy. There are many decisions that must be made in both good times and bad. The most successful executives in the industry have become very good at making decisions, many of them…
Beating Pareto’s Principle in Mortgage
There are some truisms in business that very few can argue with. One of these is the Pareto Principle, also known as the 80/20 Rule. But it can be beat...even in mortgage.
In Authentic Intelligence - 3 min read
Building Technology that Works
The failure rate of technology projects, particularly in the realm of CRM, is staggeringly high, with some studies suggesting that up to 90% of CRM implementations fail to deliver the expected results.
In Authentic Intelligence - 3 min read
Defining Authentic Intelligence
Authentic Intelligence is the fusion of technical expertise and real-world, experience-driven insights that enables organizations to build technology that truly works and delivers measurable results.
In Authentic Intelligence - 3 min read
Beating the Pareto Principle
It's true that 80% of a company's sales come from just 20% of its salespeople. But you can beat the Pareto Principle with the right software.