DALLAS, TX — Today, HousingWire announced the winners of the 2023 Tech Trendsetters award. For the fifth year, HousingWire is recognizing the most impactful and innovative technology leaders serving the housing economy. This year, 50 honorees were selected.
HousingWire’s 2023 Tech Trendsetters are made up of the top product and technology leaders who have been essential in bringing innovative tech solutions to market for housing industry clients. Similar to the HousingWire TECH100 award, which honors the most innovative companies in mortgage and real estate tech, HW Tech Trendsetters recognizes the people who develop the technology and drive innovation for their mortgage and real estate clients.
“HousingWire’s Tech Trendsetters award provides a unique platform for us to shine a spotlight on the visionaries steering the course of the tech organizations that are reshaping the housing landscape,” HousingWire’s Editor in Chief Sarah Wheeler said. “These trailblazers play a pivotal role in the success of their mortgage and real estate clientele. Once again, they have exceeded expectations, addressing some of the most pressing challenges within the housing sector with ingenuity and determination.”
The 2023 HousingWire Tech Trendsetters were selected by HousingWire’s selection committee based on their vital and dynamic contributions to their organizations and to the housing industry as a whole.
“The mission of our HousingWire awards programs is to spotlight the leaders and innovators who propel markets into the future, and this year’s Tech Trendsetters stand as an extraordinary testament to this commitment,” said Clayton Collins, CEO of HW Media. “These winners are powerful architects of change, building technology and tools to enable a faster, more efficient housing market.”
As a HW Tech Trendsetter winner, Chris Harrington is the CEO and co-found of Usherpa, a SmartCRM and Relationship Engagement Platform that empowers real estate and mortgage professionals with intuitive automated marketing, engagement tools and customized content. Harrington is an exemplary leader with 30 years of experience in high-tech management and an innovative businesswoman, having developed state-of-the-art CRM platforms combined with automated content marketing services. Under her leadership, Usherpa’s software has helped thousands of loan officers and Realtors stay connected with partners and clients.
During her impressive career, Harrington has developed a deep understanding for the needs of the mortgage industry. She works closely with leaders in every department, from software engineering to sales and marketing to customer service and is the voice that connects with Usherpa customers, learning about their changing needs and then directing her team to position the company’s Smart CRM to meet them. Harrington’s focus on data — the actual numbers Usherpa users are seeing in their results — has led to a data-science approach to mortgage industry marketing that is resulting in more leads and more loans closed. For example, the company’s UsherpAlert push notifications based on exclusive data intelligence algorithms result in refinance alerts that have a 360% higher likelihood to close and purchase alerts with a 297% higher likelihood to close.
Through her leadership, Usherpa has helped tens of thousands of loan officers increase their business, driving the entire industry forward.
