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Closed loan data from the CRM now flows seamlessly into Homebot, helping Loan Officers Engage and Retain clients.DENVER, September 8, 2021 -- Usherpa, developers of the real estate and mortgage industry’s original enterprise CRM technology, announced today an integration with Homebot, the award-winn...

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Utilize technology and prove your value to these business partners  It’s a busy time to be a mortgage originator, to say the least — especially because record-low interest rates have fueled a veritable refinancing frenzy in recent months. Amid this massive spike in origination volume, strategi...

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The customer is the main character of your story. If you want to engage people in every aspect of your business, you need to find ways to show that you understand them, know them, and are willing to remember the small details over long periods of time. Because the truth is, relationships are built ...

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We all know the real estate industry runs on relationships. But like plants in a garden, relationships need regular tending and will wither if neglected. This imperative puts serious pressure on real estate agents who must juggle the needs of current clients while trying to grow their personal ...

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The CRM space is a $44 billion industry—with projections to double and reach $80 billion by 2025. And yet, less than 40% of CRM customers have end-user adoption rates above 90%. What this means is, even though businesses all over the world see value in customer relationship management tools, they ha...

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